IKEA

This CGI concept for IKEA explores the idea of instant home creation and the surprise of finding a fully furnished living space in an unexpected package. We envisioned a giant IKEA cardboard box, the kind familiar to anyone who's ever assembled their own furniture, rolling through various environments.

The surprise comes when the box dramatically opens, revealing a fully furnished and cozy living room interior. This unexpected transformation creates a sense of wonder and playfully illustrates the ease and convenience that IKEA offers in creating a comfortable home. The fully CGI video allowed us to create a seamless and fantastical experience, showcasing the versatility and style of IKEA furniture in a unique and memorable wayd style.